SAN ANTONIO — These days Bill Fitch gets a special kick out of tuning into postgame news conferences and hearing players say they won’t really know what happened in the game they just played until they look at the video.
That’s because Fitch was sometimes mockingly called “Captain Video” in the early part of his 25-year NBA coaching career for using videotape to analyze opponents and scout talent.
But what was once a joke became a standard and integral part of the game, making Fitch a pioneer. That, along with his 944 career wins and penchant for turning bad teams around, has earned him the 2013 Chuck Daly Lifetime Achievement Award from the National Basketball Coaches Association. He received the award Tuesday in a presentation prior to Game 3 of the NBA Finals.
“To be honest, I never really thought being known as Capt. Video was a bad deal,” Fitch said. “Other people could laugh and tease all they wanted. The truth is I was glad to that nobody else was doing it, because I thought it always gave our teams a big advantage.
“If you could see my closet today, it’s crammed full from floor to ceiling with old tapes and now with DVDs and I’m still doing film for different people. I still love the competition and the strategy.”
Fitch ranks eighth on the all-time win list and his 2,050 games coached is third. He is a two-time Coach of the Year winner (Cleveland in 1976 and Boston in 1980), led the Celtics to the NBA championship in 1981 and, after moving to Houston, took the Rockets to The Finals in 1986. He was also named one of the NBA’s top 10 coaches of all-time in 1996-97.
The NBCA Chuck Daly Lifetime Achievement Award commemorates the memory of the Hall of Fame coach who won a pair of championships with the Pistons in 1989 and 1990 and led the 1992 USA Dream Team to the gold medal at the Barcelona Olympics.
“I’ve always said that being a coach made me able to live a life where I never, ever felt like I had a job,” Fitch said. “Honest, it wasn’t about the money. It was about the feeling that I was never working, because I was doing something that I loved. It was about the competition all those relationships that were built.
“I guess what this means is that I’m 81 and going the wrong way. But seriously, anytime you get an honor from your peers it means a lot more. I’m humbled by it. It’s always great to be recognized by the guys you worked with or against. Coaching is the biggest fraternity there is and I’ve always felt like I’ve had more brothers than I could count.
“Chuck especially was a great friend and to get an award named after him makes me immediately think of all the experiences and stories we shared, some of them that could even be printed.” (more…)