DALLAS – The Detroit Pistons have crashed as hard as the Michigan economy over the last few years and the combination has resulted in a lot of eerily quiet nights inside The Palace at Auburn Hills.
“It is strange for sure,” Pistons forward Charlie Villanueva said before the Pistons dropped a 10th road game in 11 tries Saturday against the Mavericks. “The fact that my first five years in the league, seeing that place sold out every game; every time we went into Detroit it was sold out. It just shows how hard the economy hit, but I think it will bounce back. It’s just a matter of time.”
For now, there are more empty seats than filled ones at Pistons games. But to pin Detroit’s turnstile problem mostly on a rotten economy is to discredit die-hard Pistons fans that have grown weary of throwing good money at bad basketball.
Entering tonight’s eighth home game of the season against the Cleveland Cavaliers, Detroit’s average attendance is 12,392 and ranks last in the league — behind Sacramento, New Orleans and last season’s worst team, Charlotte. Take away the home-opener crowd of 16,646 and the average dips to 11,683. On most nights the actual attendance is much less.
|FROM FIRST TO WORST
|The Pistons rank last in the league in attendance this season. A look at the club’s average attendance over the last 13 seasons|
“It’s not weird because it’s not a situation where it’s been drastic, where this season it was packed and the very next season it was nothing,” said Tayshaun Prince, a career Piston and last remaining member of the 2004 title team. “It didn’t just hit rock bottom at one point. When things are going so well for a long period of time and then all of a sudden when things hit, then they started to veer down, veer down, veer down.”
From 2002 through 2009, not coincidentally the last time Detroit made the playoffs, the Pistons ranked No. 1 in attendance in six of those seven seasons, routinely boasting sellout crowds of 20,000-plus. The one season they weren’t No. 1, they were No. 2. The run included the ’04 championship and a repeat Finals appearance under Larry Brown, and four other East finals appearances, one prior to Brown under Rick Carlisle, and three more after Brown under Flip Saunders.
Since Saunders won 59 games in 2007-08, but lost in the East finals for a third consecutive time, Detroit has rolled through coaches Michael Curry (39-43) and John Kuester (57-107), with Lawrence Frank now in his second season and trying to rescue a 5-13 start that opened with eight consecutive losses.
Detroit hasn’t won more than 39 games in any of the last four seasons and average attendance has steadily declined from the top spot in ’08-’09 to eighth to 18th to 28th and now to rock bottom.
“It’s not on the fans to come out. It’s on us to put together a product every night that fans can be proud of,” Frank said. “Detroit has always shown great support, not just for basketball, for all their sports teams when they’re competing at the highest level. You’re used to seeing a lot of fans out there, but we’re appreciative for the fans that do go. Obviously, we understand the economic crisis and what hit, and Detroit obviously was hit harder than most. But from the beginning, it’s going to be on us to put together something that the fans can be proud of and want to support.”
To Frank’s point, and further proof that tough economic times alone doesn’t kill attendance, the Detroit Tigers have averaged more than 30,000 fans in each of the last six seasons. Even the Lions, amid another last-place season, are averaging more than 63,000 through six home games, better than 98 percent capacity. Both clubs play in relatively new downtown venues and some debate if the Pistons would be better served leaving their suburban digs some 30 miles north of the city.
But that ignores the club’s attendance track record over much of the last decade and before that when the Pistons shared the Pontiac Silverdome with the Lions.
So how close are the Pistons to rising up again?
“I think it’s real close,” impressive third-year center and leading scorer Greg Monroe said. “We have to find a way to come out every night and just play hard and outwork teams. I think we’re very close to doing that, but it’s going to take games to get the actual body of work to say we are doing it consistently.”
It’s hopeless to still lament the Darko Milicic draft and the free-agent millions thrown at Villanueva and Ben Gordon. Monroe is surrounded by a roster that might not contend for a title, but is at least intriguing for its youth. Second-year guard Brandon Knight and rookies Kyle Singler and Andre Drummond join Monroe as possible long-term core pieces. Veterans Jason Maxiell, Corey Maggette, Rodney Stuckey, Prince and, yes, Villanueva, should help to at least make a push toward playoff contention in a mediocre Eastern Conference.
No progress was made on that front during the recent two-game road swing through Memphis and Dallas with two more double-digit losses (nine in 11 road games). It was a disappointing development coming after the season’s first flirtation with momentum, a modest two-game home win streak that gave Detroit four wins in six games.
They put on an offensive show for the few souls that came out, beating Portland, 108-101, and then drilled Phoenix 117-77. That beat down drew an announced crowd of 10,517, about 300 more than the previous night.
Even the league’s top draws haven’t delivered bigger crowds. The Celtics drew 12,214 and 12,784 came to see three-time scoring champ Kevin Durant and the Oklahoma City Thunder.
“It’s been tough,” Maxiell admitted. “The last couple years the crowd’s been trimming down. We’re trying to bring the crowds back with some big entertainment. The guys that were here a couple years ago know how it was when we were winning, and we’re trying to bring them back.”